Snap Clips

SnapClips is a fitness-equipment startup that designs and sells innovative barbell weight collars that snap on quickly and securely using a patented, slap-bracelet-inspired mechanism, making weight changes faster and easier for lifters compared with traditional collars. Founded by entrepreneur Martin Dimitrov while he was in high school, SnapClips began as a solution to cumbersome gym-collar hardware and grew through successful Kickstarter backing, patenting, and national exposure on Shark Tank, where it secured investment from Mark Cuban, Lori Greiner, and Alex Rodriguez. The company’s products are used by strength athletes, gym owners, and fitness enthusiasts looking for durable, convenient weight-securing tools.